History
PWU Logos Through the Years
A brief history of the PWU logo’s evolution through the years.
1919-1929
The Philippine Women’s College era. Available documents bear no PWC logo up until its elevation to University status in the year 1930.
1930-1953
The Philippine Women’s University – first official logo showing a woman sitting on the fence. Appeared in the official publications of the University, the logo remains in used up to year 1953.
The Historical Seal
The Philippine Women’s University is conceived here as a center of learning where Filipino women are afforded the means to a good education in which the moral virtues, together with love of learning, truth and the home, are taken to be the leading motives.
The ionic Pillar of Wisdom stands for the aspiration of the morally strong – to support a moral edifice.
The antique lamp stands for Truth which educates the mind’s eye to see the world of reality.
The book is emblematic of Learning
The house implies the Home which looks to women for upkeep.
1954-1976
A new logo with triangle and three (3) campus branches appeared in the year 1954. However, the use of the logo with a woman sitting in the fence remain.
In the official publications of the University, there are instances wherein the logo with a woman sitting on the fence appears and at certain times, only the triangle logo is used. In publications where both used simultaneously, the woman logo is in front and the triangle logo is behind.
The single and simultaneous use of the two logos was practiced up to year 1976.
1966
In October 1966, the University launched a new logo created by Mariano “Chito” Madarang, head of PWU Fine Arts department. It was featured in a publication by the Office of Public Relations on the same month and year.
However, there are no documents showing that this logo was ever used other than being featured in the abovementioned publication.
1977-1992
In the year 1977, the University dropped the triangle logo and used singularly the logo with a woman sitting on the fence up to year 1992.
1992-2009
In the year 1992, the University adopted the two-logo format. On the left was the historical seal (woman sitting on the fence) while on the right is the circular seal bearing the letters PWU and number 1919 (the founding year).
2010-2023
The University replaced the use of two-logo format into a single corporate logo as per CEO-FCO Memorandum #115 SY 2010-2011 dated November 9, 2010.
The maroon color has been updated with the following values:
- CMYK color model (both print and screen)
-
- C (Cyan): 0%
- M (Magenta): 100%
- Y (Yellow): 40%
- K (Black): 40%
The historical seal was used exclusively for documents and other official purposes.
2023 – Present
In line with continuous effort to strengthen the brand and consistency across all communication materials, the University updated the single corporate logo style as per Office of the President (OP) Memo #016 SY 2023-2024 dated November 7, 2023.
The maroon color has been updated with the following values:
- CMYK color model (for print)
-
- C (Cyan): 27%
- M (Magenta): 94%
- Y (Yellow): 84%
- K (Black): 26%
- RGB color model (for screen)
-
- R (Red): 147%
- G (Green): 40%
- B (Blue): 44%
- HEX (Web Color):
- #93282C
- PANTONE:
- PMS 7622 C